Saturday, July 30, 2011

At First Glance

Estonian born Karmen Pedaru began modelling in 2005 after being scouted whilst at a theatre performance in her hometown of Tallinn. Pedaru was formerly an elite athlete competing for the Estonian national soccer team prior to being discovered. Pedaru has since hung up her soccer training boots for the equally rigorous runway circuit where she is now a permanent fixture. Pedaru's modelling career has been gradually building momentum and following more than six years in the industry, is set to hit overdrive. Pedaru is a firm favourite with Paris Vogue and British Vogue, and recently landed her first Vogue covers for the Portuguese and Greek editions of the publication. Pedaru also starred recently alongside Joan Smalls in Gucci's Spring/Summer 2011 campaign lensed by Mert Alas & Marcus Piggott and appears in the current Fall/Winter 2011 campaign for Michael Kors shot by Mario Testino.

Photographer - Unknown
Source - bellazon.com

As a former athlete, Karmen compares her career to sport; stating that, "Modelling is kind of like a sport. You need a lot of endurance and focus." In an interview with Michal Figurski for reserved-fashion.blogspot, Pedaru elaborates "In this business you can't afford to be tired. It's really hard work. I fly about three times a week, yesterday I was in NYC, today I'm in Poland, tomorrow I'm flying to Paris. If I don't keep my energy and enthusiasm, I'll drop out. There's no work for tired models." Pedaru's sporting background puts her in good stead, "I played as a goal keeper for 6 years. I was well-built back then. You can still see my muscles here and there. I'm still quite fit, I play basket ball and roller skate."

As one of the most industrious and down-to-earth models in the industry, I am delighted to see Pedaru's strong work ethic paying dividends. Represented by Ford Models in New York, this statuesque 178 cm tall, olive green eyed beauty remains grounded in spite of her success. In the same interview for reserved-fashion.blogspot, Figurski poses the question; "Does being beautiful make life easier?", to which Pedaru replies, "It's a question of personality. If you're beautiful on the inside, then yes. Being beautiful only on the outside, you're nobody. I sense such people at first glance. There are many people like this in every business."

British Vogue - March 2011
Photographer - Mario Testino
Source - models.som

Numero - May 2008
Photographer - Greg Kadel
Source - thefashionspot.com

i-D Magazine - September 2008
Photographer - Pierre Bailly
Source - nymag.com

Paris Vogue - July 2011
Photographer - Cedric Buchet
Source - models.com

Purple Magazine - S/S 2009
Photographer - Mario Sorrenti
Source - models.com

Paris Vogue - February 2011
Photographer - Paolo Kudacki
Source - models.com

British Vogue - May 2011
Photographer - Mario Testino
Source - nymag.com

Interview - August 2011
Photographer - Fabien Baron
Source - models.com

Karmen Pedaru & Karlie Kloss
British Vogue - August 2010
Photographer - Daniel Jackson
Source - models.com

W Magazine - March 2010
Photographer - Mario Sorrenti
Source - nymag.com

Numero - March 2010
Photographer - Solve Sundsbo
Source - thefashionspot.com

Costume National - S/S 2010
Photographer - Glen Luchford
Source - models.com

Gucci - S/S 2011
Photographer - Mert Alas & Marcus Piggott
Source - bellazon.com

Russh Magazine - April 2009
Photographer - Simon Burstall
Source - models.ocm

Michael Kors - S/S 2011
Photographer - Mario Testino
Source - models.com

W Magazine - July 2009
Photographer - Claudia Knoepfel & Stefan Indlekofer
Source - nymag.com

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