Tuesday, December 20, 2011

Playing it Safe

As the big name campaigns begin to emerge, it appears that designers are relying on established faces to draw in consumers. Gisele Bundchen flaunts her trademark sass appeal for Versace and Givenchy whilst fellow Brazilian turns it out in Haiti for Donna Karan. Natasha Poly is one of the boys for DSquared2 whilst iconic Italian model Maria Carla Boscono embodies the very spirit of Yves Saint Laurent and doubles up for Givenchy. Age and experience appear to be a major draw card with each of the aforementioned models having been in the modelling game for more than a decade. The exception to the rule is Prada who assemble an eclectic cast of recognisable faces alongside new recruits. Natasha Poly and blasts from the past - Elise Crombez and Meghan Collison, join newcomers Katryn Kruger and Kati Nescher for its gas guzzling hotrod themed campaign. 

Maria Carla Boscono
Yves Saint Laurent - S/S 2012
Photographer - David Sims

Maria Carla Boscono
Yves Saint Laurent - S/S 2012
Photographer - David Sims
Source - models.com

Adriana LIma
Donna Karan - S/S 2012
Photographer - Russell James
Source - nymag.com

Adriana Lima
Donna Karan - S/S 2012
Photographer - Russell James

Adriana Lima
Donna Karan - S/S 2012
Photographer - Russell James
Source - models.com

Gisele Bundchen
Versace-  S/S 2012
Photographer - Mert Alas & Marcus Piggott
Source - models.com

Chris Moore, Gisele Bundchen & Simone Nobili
Givenchy - S/S 2012
Photographer - Mert Alas & Marcus Piggott
Source - fashiongonerogue.com

Maria Carla Boscono, Simone Nobili & Chris Moore
Givenchy - S/S 2012
Photographer - Mert Alas & Marcus Piggott
Source - fashiongonerogue.com

Natasha Poly, Dmitriy Tanner, Matt Woodhouse,
Paolo Anchisi & Ton Heukels
DSquared2 - S/S 2012
Photographer - Mert Alas & Marcus Piggott
Source - models.com

Ymre Stiekema & Katryn Kruger
Prada - S/S 2012
Photographer - Steven Meisel

Kati Nescher & Meghan Collison
Prada - S/S 2012
Photographer - Steven Meisel

Natasha Poly & Elise Crombez
Prada - S/S 2012
Photographer - Steven Meisel
Source - fashiongonerogue.com

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